Advertising
Client:
Nautilus Health and Fitness Group
Description:
Created and launched a life-style based campaign aimed at growing the commercial market by addressing both the fitness club owners and their end users, fitness club members. Group fitness and exercise as a whole were exploding and the commercial clubs needed help retaining members and promoting group exercise, new technologies and accessory sales.
Project included:
Execution of photography, promotional items, in-store banners, posters, counter-cards, membership cards, information updates, new product features and online maintenance, asset management and reference tools.